The Chicago Center for Facial Plastic Surgery conducted the study with 22 participants who received injections of hyaluronic acid fillers into their nasolabial folds. Photos were taken of the patients’ faces in a relaxed pose at baseline, optimal correction visit and four weeks after optimal correction.

Then 304 evaluators completed a survey rating first impressions in several categories for each photo. Over 5,700 first impressions were recorded.

The findings indicated a significant improvement in mean first impression in several categories at the optimal correction visit. The categories included dating success; attractiveness; financial success; relationship success; athletic success; and overall first impression.

The authors wrote in their conclusion, “Full correction of the nasolabial folds with hyaluronic acid filler significantly and positively influences the first impression an individual projects.”

Commenting on the study, dermatologist Dr. Kenneth Beer wrote, “When used correctly, they [hyaluronic acids] help restore more youthful proportions. For women, this includes higher cheekbones, fuller temporal areas, and more sculpted facial features. Hyaluronic acids may also be used to camouflage the bone loss associated with menopause and its loss of reproductive capacity. Transforming a postmenopausal face into one that has the features of a premenopausal face will have a profound effect on first impressions.”

The study appears in the November issue of the Dermatologic Surgery journal, and the abstract is available for free online.

First Johnson & Johnson announced in late 2009 that it was discontinuing its collagen filler Evolence. Then, in January 2010, Allergan announced it would be discontinuing its collagen line of fillers—CosmoPlast, CosmoDerm and bovine products Zyderm and Zyplast—at the end of the year.

Allergan halted production of the products in 2009, but manufactured sufficient inventory to meet estimated market demand through the end of 2010, according to Kelly Lao, manager of corporate communications.

Lao says the discontinuation of their collagen products “is in response to declined market interest … since the introduction of hyaluronic acid dermal fillers like Juvéderm have become more popular.”

Dr. Seth Matarasso, a clinical professor of dermatology at the University of California School of Medicine, San Francisco, agrees with Lao’s assessment of the fillers market. “There is an overwhelming popularity of the new kid on the block: the hyaluronic acids. They have been embraced universally, and suddenly collagens aren’t as popular,” he says.

The popularity of the new hyaluronic acid wrinkle fillers, which include Restylane, Perlane, Juvéderm, Radiesse and Sculptra, is due to several factors:

• Longer-lasting results
• Appear to give a better fill
• Some contain lidocaine for less painful injections

Upcoming improvements of hyaluronic acids will provide more volume and contour-changing ability and the ability to fill deeper lines, according to Dermatology Times.

Inland Cosmetic Surgery offers a variety of the current dermal filler products, including Juvederm, Restylane, Perlane, and Radiesse. During your consultation, the center will help to select the best product and treatment for your wrinkle concerns.

The full story is available online: “Dermatologists prepare for departure of collagen from U.S. market.”

Read more about the campaign here.

A Liquid Face lift will rejuvenate the skin to achieve a refreshed and younger look without the expense or downtime of a traditional facelift.  At Inland Cosmetic Surgery we provide expert injections by our experienced and highly trained Surgeons and Physicians’ Assistant.  The Liquid Face Lift replaces lost volume in the cheeks, under-eye hollows, and corrects deep creases in the nasolabial folds and frown line area.  These new generation, long-lasting wrinkle fillers stimulate collagen production and improve skin tone while rejuvenating the skin.

There are various wrinkle fillers that can be used and each Liquid Face Lift is personalized to meet the patient’s needs and provide the best result possible:

• Radiesse is a long-lasting wrinkle filler that instantly adds volume and smoothes the skin while stimulating collagen production.   Radiesse is commonly used for cheeks and jaw line as well as hallows around the eyes.
• Hyaluronic acid fillers like Juvederm or Restylane can be used for enhancing the lips, correcting deep nasal labial folds, restoring the eye area.
• Botox or Dysport is used to treat wrinkles in the forehead, between the eyes, to slightly lift the eyebrows, and to treat crow’s feet.

Give the gift of beauty this holiday season!  Gift cards are available if you want to get a Liquid Face Lift for that special person in your life!